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WORK / WORLD EXPOS / EXPO 2020 DUBAI: QATAR PAVILION
EXPO 2020 DUBAI:
Qatar pavilion
Shaping Identity and Experience in Uncertain Times
Developed during the height of the COVID-19 pandemic, the Qatar Pavilion demanded resilience, adaptability, and rapid creative problem-solving within one of the world’s most complex Expo environments. I led the environmental graphic design across the pavilion experience, transforming cultural narrative into a cohesive spatial language through exhibition graphics, visitor touchpoints, wayfinding systems, and production adaptation. The project required balancing creative vision with constantly evolving logistical realities — shaping an immersive national presence under extraordinary circumstances.
This pavilion was honored with the Best Small Pavilion Award from EXHIBITOR Magazine.
Location
Dubai, United Arab Emirates
My Role
Art Direction / Environmental Graphic Design / Production & Artwork Adaptation / Visual Research & Image Sourcing / Presentation Design / Trailer & Promo Video Editing / RFP Design / Brand & Visual Identity / Publication Design / Interactive Wall Projections Design

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